One in Four Event Professionals Still Not Using AI, New Industry Survey Finds

A new survey published on October 8 by EventsAir reveals a significant gap between enthusiasm for artificial intelligence and its practical adoption in the events industry. Among 380 professionals surveyed across multiple regions, 72% consider AI valuable or essential, yet 26% are not using it. Marketing remains the leading application (62% of AI users), while only 13% use AI to personalize attendee experiences. Lack of knowledge (63%) and data privacy concerns (53%) are the main barriers. The findings highlight substantial opportunities for event technology providers to develop more accessible, practical AI solutions for organizers.